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50 most expensive domain names publicly reported
The Top 50 Most Expensive Domain Names Sold
Here are the top 50 most expensive domain names sold, along with the amount they were sold for:
CarInsurance.com — $49.7 million – 2010/11/08
Insurance.com — $35.6 million – 2010/08/10
VacationRentals.com — $35 million – 2007
PrivateJet.com — $30.18 million – 2012
Voice.com — $30 million – 2019/05/30
Internet.com — $18 million – 2009/08/10
360.com — $17 million – 2016/22/03
Insure.com — $16 million – 2009/10/09
NFTs – $15 million – 2022/07/31
Sex.com — $14 million – 2005/01/01
Sex.com — $13 million – 2010/11/24
Hotels.com — $11 million – 2001
Tesla.com – $11 million – 2016
Ai.com – $11 million – 2023 (newest domain sale) bought by OpenAI.com
Connect – $10 million – 2022/04/15
Fund.com — $9.99 million – 2008/03/11
Porn.com — $9.5 million – 2007/06/05
Shoes.com — $9 million
Porno.com — $8.8 million – 2015/02/04
Fb.com — $8.5 million – 2010/01/01
HealthInsurance.com – $8.13 million – 2019/07/31
We.com — $8 million – 2015/06/19
Diamond.com — $7.5 million – 2006/05/23
Beer.com — $7 million – 2004/01/01
Z.com — $6.8 million – 2014/12/03
Slots.com — $5.5 million – 2010/06/04
Casino.com — $5.5 million – 2003/11/01
It.com — $3.8 million – 2022/06/19
Hg.com — $3.77 million – 2016/11/27
Mi.com — $3.6 million – 2014/04/30
Ice.com – $3.5 million – 2018/07/06
Shop.com — $3.5 million – 2003/11/01
Hippo.com — $3.3 million – 2021/04/20
Wine.com — $3.3 million – 2003/09/01
AltaVista.com — $3.25 million – 1999/04/01
Software.com — $3.2 million -2005/12/01
Christmas.com – $3.15 million – 2020/11/30
Floor.com – $3.144 million – 2021/09/20
Whisky.com — $3.1 million – 2014/03/12
Help.com — $3 million – 2023/01/10
Asap.com — $3 million – 2021/12/17
California.com — $3 million -2019/01/20
Candy.com — $3 million – 2009/06/10
Sex.xxx — $3 million – 2014/06/11
Vodka.com — $3 million – 2006/12/20
Loans.com – $3 million – 2000/01/01
Fly.com – $2.9 million – 2017/04/04
CreditCards.com – $2.75 million – 2000/02/01
Lotto.com – $2.68 million – 2017/12/31
Pizza.com – $2.6 million – 2008/04/03
Notice: These are public sales, there are many more in private!
It’s important to note that the domain names on this list represent the most expensive publicly sold domain names. Private domain sales, which are not disclosed to the public, can often fetch even higher prices. For example, the sale of Voice.com for $30 million, which is the fifth highest publicly reported sale, was actually a private sale that involved the blockchain platform Block.one. Private sales can sometimes involve additional terms and assets beyond just the domain name itself, which can drive up the sale price. So while these public sales are impressive, they only represent a small portion of the overall domain name market, which can involve many more expensive transactions that we may never know about.
49/50 are .com domains
It’s worth noting that all of the domain names on this list, except for sex.xxx, were sold with the .com extension. This speaks to the enduring popularity and value of the .com extension, which has been the most widely used TLD since the early days of the internet. While other TLDs such as .net, .org, and country-specific TLDs like .uk and .de are also popular, the .com extension has become synonymous with the internet itself, and is often the default choice for businesses and individuals looking to establish a strong online presence. The high prices paid for these .com domain names demonstrate that the extension is still the gold standard for online branding and marketing. For example, CarInsurance.com sold for a whopping $49.7 million, a testament to the enduring value of the .com extension.
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